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5 Smart Moves to Increase Your Income

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Value Based Pricing: Part Art and Part Science

Value Based Pricing: Part Art and Part Science

The Pricing Gap Ever measure the gap between how much you make and how much you’d like to earn? Your money deserves attention. Research states 82% of businesses fail because of cash flow problems. Don’t simply consider production costs, your competitors rates or an...

Psychological Pricing: The Secret Triggers That Make Clients Buy

Psychological Pricing: The Secret Triggers That Make Clients Buy

The Human Side to Sales Closing the sale. That term rubs me the wrong way. It turns a decision into a transaction, removing the human aspect. People buy because of their human side; not in spite of it. With that in mind, I prefer to enroll new clients, rather than...

Are You Committing this Pricing Strategy Mistake?

Are You Committing this Pricing Strategy Mistake?

Don’t Hide Your Expertise No two clients are alike. Some face simple challenges while others are more complex. Because of that, placing the same price tag on their needs doesn’t make sense. You have so much to offer. In fact, your service is probably superior to your...

Top 4 Strategies to Grow a Profitable Business

Top 4 Strategies to Grow a Profitable Business

Grow a Profitable Business Google’s filled with lists offering expert advice about how to grow a profitable business. However, only an exceptional few actually succeed. You want to constantly test various options to determine your best growth strategy. It’s not a...

The Single, Quickest Way to Increase Profits

The Single, Quickest Way to Increase Profits

Your Current Clients are Golden Yes, you need new clients for ongoing growth. But, don’t turn your back on your current clients. They are golden since they already know, like and trust you. So, strategically develop ways to increase the value of your current clients....

Finally Conquer Marketing Overwhelm

Finally Conquer Marketing Overwhelm

The Entrepreneurs Rollercoaster Do you love rollercoaster rides? Building a thriving business, with its ups and downs, can feel like one. Especially in the early stages before momentum develops. Adding a niche marketing strategy to everything else on your plate often...