­

5 Smart Moves to Increase Your Income

FREE Book “Get Paid What You’re Worth!”

Rule Breaker: An Entrepreneurs Path

Rule Breaker: An Entrepreneurs Path

Rule Breakers Don’t Blend In Are you a rule-breaker? And, did you get into trouble while growing up. Then you’re in good company. Research shows that entrepreneurs, even as teenagers, didn’t always blend in. But beware; doing something contrary to the norm draws...

SMART Goals Fail to Motivate Innovation

SMART Goals Fail to Motivate Innovation

SMART goals fail to motivate SMART goals fail to inspire visionary entrepreneurs. That’s because goals, over time, lose their appeal. As your motivation dwindles, the day to day operations gradually turn into a grind. You then feel trapped. You go through the motions,...

Your Hourly Rate is Unfair

Your Hourly Rate is Unfair

The Costly Mistake Your hourly rate is unfair. Entrepreneurs commonly charge for their time. School taught us that our time is highly important. However, this pricing strategy teaches your clients to view you as a hired hand. You’re clumped with unskilled labor that’s...

Value Based Pricing: Part Art and Part Science

Value Based Pricing: Part Art and Part Science

The Pricing Gap Ever measure the gap between how much you make and how much you’d like to earn? Your money deserves attention. Research states 82% of businesses fail because of cash flow problems. Don’t simply consider production costs, your competitors rates or an...

Psychological Pricing: The Secret Triggers That Make Clients Buy

Psychological Pricing: The Secret Triggers That Make Clients Buy

The Human Side to Sales Closing the sale. That term rubs me the wrong way. It turns a decision into a transaction, removing the human aspect. People buy because of their human side; not in spite of it. With that in mind, I prefer to enroll new clients, rather than...

Are You Committing this Pricing Strategy Mistake?

Are You Committing this Pricing Strategy Mistake?

Don’t Hide Your Expertise No two clients are alike. Some face simple challenges while others are more complex. Because of that, placing the same price tag on their needs doesn’t make sense. You have so much to offer. In fact, your service is probably superior to your...