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7 Pricing Pitfalls that Flat-Line Your Income

Leaving Money on the Table

leaving money on the tableThe 4 hour work week is a catchy book title. But, that’s not the reality for most entrepreneurs. They’d happily trade in a sixty hour work week for a forty hour week. […]

Tracking Time is Costly

Don’t Limit Your Income

tracking timeDoes tracking time feel like a hassle? Like most business owners, you do it anyway since profitability and time are closely related.

Time, as you know, is finite. […]

7 Proven Steps to Avoid Scope Creep

Little Extras Add Up

give away for freeHow much work do you do for free because you don’t know how to charge for it?

Clients often know what they want. However, additional requests occur along the way. And sometimes, the entire project shifts mid-way due […]

Substantially Increase Your Profits by Raising Prices

raising prices

Increase Your Profits

Every entrepreneur, whether large or small, wants to increase their profits. Some choose to improve their marketing efforts; others specialize their services. Raising prices improves profits, but feels difficult.

When you don’t fully grasp […]

School Got it Wrong: Ditch the Employee Mindset

Entrepreneurial mindsetTraditional education teaches conformity. During class you’re instructed to obey the rules, do what you’re told and walk down the hall in a straight line. Challenging the rules is frowned upon. Memorizing for the test, only to forget it later, is […]

Your Hourly Rate is Unfair

The Costly Mistake

Your hourly rateYour hourly rate is unfair.

Entrepreneurs commonly charge for their time. School taught us that our time is highly important. However, this pricing strategy teaches your clients to view you as a hired hand. You’re clumped with unskilled labor that’s […]

Value Based Pricing: Part Art and Part Science

Value based pricingThe Pricing Gap

Ever measure the gap between how much you make and how much you’d like to earn? Your money deserves attention. Research states 82% of businesses fail because of cash flow problems.

Don’t simply consider production costs, […]

Psychological Pricing: The Secret Triggers That Make Clients Buy

The Human Side to Sales

Psychological pricing Closing the sale. That term rubs me the wrong way. It turns a decision into a transaction, removing the human aspect.

People buy because of their human side; not in spite of it. With that in mind, I prefer to enroll new clients, […]

Are You Committing this Pricing Strategy Mistake?

Don’t Hide Your Expertise

posting your rates on your websiteNo two clients are alike. Some face simple challenges while others are more complex. Because of that, placing the same price tag on their needs doesn’t make sense.

You have so much to offer. In fact, your service is probably superior […]

Accelerate Your Business Growth: Productize Your Services

Fast Track Your Growth

Certain entrepreneurs experience rapid growth. Do you often wonder how you can do that, too? Then break out of the pattern of selling your time. Start to […]

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